J&K can emerge country’s Destination Wedding Capital: CM Omar Abdullah

SRINAGAR, SEPTEMBER 10 (STC): Jammu and Kashmir is loaded with immense potential for ‘Destination Wedding Tourism’ and Kashmir can emerge from Paradise on Earth to Country’s Destination Wedding Capital.
The Chief Minister Omar Abdullah made these remarks in his inaugural address at the Hindusthan-2025 Wedding Planners Expo at Sher-i-Kashmir International Convention Centre (SKICC) here today. The event is organised by Indian Chamber of Event Industry (ICEI).
Advisor to Chief Minister, Nasir Aslam Wani; MLA Zadibal, Tanvir Ali Sadiq; MLA Gulmarg, Farooq Ahmad Shah; President ICEI, Rituraj Khanna; Chairperson ICEI, Gunjan Singhal; noted Hotelier Mushtaq Ahmad Chaya; big wigs of Indian Event Planning and Hospitality industry and other stakeholders of tourism industry were also present on the occasion.
In his address, the Chief Minister said that Jammu and Kashmir has immense potential for destination wedding tourism, apart from the other regular tourism activities like leisure tourism, adventure tourism, pilgrimage tourism or border tourism. He added that the tagline ‘Wed in Kashmir’ is more than a tagline as it is a movement which will turn Kashmir’s natural beauty into engine of prosperity, bringing global spotlight and associated development for this region.
Commenting on the Expo, he said, “This expo is a manifestation of Jammu and Kashmir’s immense potential to emerge as a hub for luxury weddings and associated enterprises. It is also an opportunity for local entrepreneurs and artisans to showcase their talent on a national stage and further integrate into the growing event management ecosystem.”
The Chief Minister also lauded the organizers for choosing Srinagar for the Expo as it will be an encouraging step for other event planners and encourage them to visit Kashmir and promote Kashmir’s rich cultural heritage, breath-taking landscapes, and hospitality infrastructure in promoting destination weddings.
The Chief Minister further highlighted that government is committed to creating an enabling environment for investment and entrepreneurship in the region in destination wedding tourism and event planning sector. He urged the stakeholders to capitalize on the growing demand for destination weddings and related services, underlining that the event industry has tremendous potential in economic revival and employment generation in the region.
The Chief Minister also asked the ICEI management to work collectively with the J&K Government so that the beautiful landscapes of Kashmir valley can be flourished much more than they are known for. He also asked them to take positive message to their respective places and act as brand ambassadors of J&K’s tourism.
Advisor to Chief Minister, MLA Zadibal, MLA Gulmarg, President ICEI and Chairperson ICEI also spoke on the occasion.*
The Chief Minister also launched the ‘Conventions’ magazine of ICEI on the occasion.
(Straight Talk Communications)